Denise Sivette

My passion for business innovation and growth has developed since I started my job at Globo Brazilian Television Affiliate, where I had the opportunity to experience the media convergence of TV- and internet.
As marketing analyst, I was responsible for the internet unit process, the integration of key partners and the development of new markets and products based on continuous customer’s studies.
Driven by creativity, interdisciplinary management, entrepreneurial attitude and enthusiasm for business administration, my next challenge is to prepare myself for an international environment. I am strongly convinced that innovation is one of the key drivers of the Swiss economy. In order to acquire the necessary know-how about innovation, I decided to enrol in this Master Program.


Class of 2013


denise [dot] sivette [at] master [dot] hes-so [dot] ch


Last Education

Bachelor of Science in Social Communications, emphasis on marketing


French, English, Portuguese



Master Thesis Title

How people manage their money: A cross-national consumer approach for a release of multinational Swiss plattform